Why do we invest in Sport?

The main purpose of spending time engaged in sport, recreation and leisure activities is to provide a means for relaxation and an important way to bring about balance in an unbalanced lifestyle. The interpersonal conduct, participation in a group and the experience of group dynamics lead to social skills which are important tools for every individual. Especially in South Africa , with its multicultural composition, it contributes to the understanding of, and dealing with social interactions between the respective cultural groups. Naturally, participants should also enjoy the activities as part of a group, and should gain recognition for achieving results. Sport and recreation is one of the most effective bridge builders between and within groups. It is also imperative that money is spent to develop sports from the grassroots level.

Our competitive advantage lies in the following:

•  We are pioneers in Southern Africa due to our extensive range of unique products;

•  We use Giant Inflatable Sport products to make people experience sport and brands in a new way;

•  We have the largest range of Soccer Inflatable products and activities on the continent;

•  We are experienced businessmen in the sport industry, development and event management;

•  We use current and ex-sportsmen to coach, motivate and assist at our events, and;

•  We can assist with sponsorships, development, launches, promotions, competitions, team building, fund raising, corporate fun days and any outdoor event;

•  We have soccer experts like Pitso Mosimane, Doctor Khumalo and Phil Masinga in our camp;

•  SAFA ( Soweto ) is just one of our strategic partners;

•  We have the capacity to manufacture the inflatable products;

•  We can address your companies' needs creatively;

•  We have a REAL passion for sport.

In a world of switched-off and disenchanted consumers, the time is right for a new way of communication with these consumers, one which is grounded in a deep appreciation of the people that purchase and use our brands, their likes and dislikes, concerns and needs, hopes and aspirations, passions and interests; a new way in which marketers focus on the needs of the people that use their brands as much, if not more, on the needs of the businesses that own those brands; a new way where marketers gain permission from people to talk to them rather than simply interrupt whatever it is that they might be doing in the hope of catching their attention; and a new way where people feel that they can trust, respect and have a relationship with the brands that they let into their lives.

Communication, motivation and operating as an effective team within a company are vital for success. Team-building fun days are useful to promote these characteristics within the company.

What do we offer you?

•  We propose a solution to address the needs of your company and manage your event

•  We provide trained coaches that will follow pre-determined structures and programs

•  We can manufacture products in your color schemes with your own branding

•  We can assist with development programs and skills coaching

•  We can help you to build your brand

•  We can get your message across and reach your target market

•  Outdoor, fun and creative ways to communicate and interact with customers and employees

•  We can negotiate with sponsors on your behalf

•  We provide a Total Solution

B-BBEE

As a startup business, Air Attack Promotions and Event Management (Pty) Ltd is deemed to have a B-BBEE status of "Level four contributor" having B-BBEE procurement recognition of 100% under paragraph 6.2 of section 9(1) Codes of Good Practice of broad based black economic empowerment.